Last night the Washington Technology Industry Association (WTIA) had their annual awards event where Visible Technologies TruCast solution was nominated for best commercial product of the year. It was a tremendous honor to have even been a finalist. And even greater that we won.
The amazing thing about this years judging was that the instead of the usual jury of peers and industry folks - the vote was put out to the community!
As a technology provider that enables many leading brands the ability to listen, measure, and engage with their customers we were being put to that same test about getting our own community of advocates to vote for us. I can’t thank the community, our employees, friends and supporters for all the outreach, emails, forwards, tweets, re-tweets, LinkedIn and Facebook updates. The community really came through for us and we were up against at least one firm that had 10 times the number of employees we have. It just goes to show that bigger doesn’t necessarily always win and that the power of your community can deliver amazing results for your if interact regularly, add value and appreciate their interaction.
Again, thank you for all the support.
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