Great turn out for our Seattle Word of Marketing event this morning. Lots of folks from Microsoft, Pemco Insurance, Verdiem, Pacific Science Center, Wunderman, Waggener Edstrom, and ParkerLePla. Peter Waldheim kicked things off with the history of the WOMMA association and then myself, Peter, Malcolm Faulds from Bzzagent, Sean O’Driscoll from Microsoft, Britt Peterson from Cole & Weber, and Kelly Smith from Curious Office Partners presented and debated a variety thoughts, results (both bad and good) about why WOM is important, growing, and why companies and marketers should get engaged. The potential for growth in WOM as we enter 2008 and beyond is enormous.
Blake
Live from Seattle Word of Mouth Marketing Event
12.5.07 by Blake Cahill {Blake Cahill, Blogs, Consumer Generated Media, General, Interactive Marketing, Social Media, Social Networks}
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