One of the greatest things about working in the social media space for a company like Visible Technologies is being involved in a variety of groups like the Society for New Communications Research (SNCR) and the Word-of-Mouth Marketing Association (WOMMA). Through these groups and their functions I have been able to meet and interact with many early pioneers and today’s thought-leaders in the social space.
Recently, at an SNCR event I was able to sit down with Shel Israel and hear about his upcoming book entitled “Twitterville”. Naturally, you can pre-order it on Amazon - okay there’s the plug Shel! Shel enlightened me on the makings of the book and why it is less a “how to” about Twitter and more a collection of stories about the amazing things that have happened to companies, people, and governments since the advent of the Twitter platform. Listen to hear more about the book in his own words.
Thanks again for your time Shel. Looking forward to reading the book in its entirety!













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