Hyperlinked Advertising Further Questioned

5.7.07 by Mike Spataro {General, Interactive Marketing, Mike Spataro}

It seems like a few other people are agitated by the same unethical online advertising tactics we highlighted last month. Now blogger Paul Conley is calling Ziff-Davis on the carpet for using the service that embeds text advertising within the body of editorial content. Credit to MarketingVOX for the latest story on this controversial service.

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