Heard on NPR - Perspectives on Word-of-Mouth Marketing

5.30.07 by Blake Cahill {Blake Cahill, Blogs, Consumer Generated Media, General, Social Media}

NPR had a very interesting segment on “All Things Considered” last night by Neda Ulaby. The segment discussed the increasing importance of viral marketing, social media, blogs, and Word-of-Mouth marketing — the good, bad and questionable practices and reality of marketing in the 21st century. Mr. Social Media, Peter Kim, from Forrester shared his insights from a Forrester perspective. Go check out the live audiocast here.
Blake

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